New Mexico Median
$61,950
per year
Hourly Rate
$29.78
based on 2,080 hrs/yr
vs National
-21% vs US median
US median $78,760
State Rank
#40 of 51
1,610 employed here
How much do Market Research Analysts and Marketing Specialists make in New Mexico?
Market Research Analysts and Marketing Specialists in New Mexico take home a median of $61,950 annually — roughly $29.78 an hour — which runs 21% below the national median of $78,760.
Within New Mexico, entry-level pay starts around $41,600 while the top 10% make $98,060 or more. The middle 50% of earners fall between $48,770 and $78,740 a year.
Market Research Analysts and Marketing Specialists salary range in New Mexico
| Pay level | Annual salary | Hourly rate | |
|---|
| 10th percentile (entry level) | $41,600 | $20.00 |
|
| 25th percentile (early career) | $48,770 | $23.45 |
|
| 50th percentile (median) | $61,950 | $29.78 |
|
| 75th percentile (experienced) | $78,740 | $37.86 |
|
| 90th percentile (top earners) | $98,060 | $47.14 |
|
How New Mexico compares
New Mexico ranks 40th out of 51 states and territories for Market Research Analysts and Marketing Specialists pay. The top 5 best-paying states:
Market Research Analysts and Marketing Specialists salary in other states
Massachusetts $101,810Delaware $101,270New York $98,580District of Columbia $98,090Washington $95,120California $94,700Colorado $93,050New Jersey $88,190Minnesota $87,510Rhode Island $86,240Oregon $79,150Illinois $79,120North Carolina $78,410Connecticut $77,740Virginia $76,980Maryland $76,370Georgia $75,850Florida $75,450Vermont $74,880Ohio $72,790Texas $72,520Maine $71,980Arizona $71,940Nevada $71,840Kansas $70,430Missouri $70,140Tennessee $69,790South Carolina $69,440Pennsylvania $68,760Montana $68,080Michigan $66,780Alaska $66,710Iowa $66,390Arkansas $65,430Wisconsin $64,800New Hampshire $64,570Indiana $63,700South Dakota $63,490Utah $62,630Oklahoma $61,940North Dakota $61,580Kentucky $61,480Wyoming $60,990Idaho $60,970Nebraska $60,000Louisiana $59,690Alabama $59,530Hawaii $59,390Mississippi $56,640West Virginia $52,340
Working as Market Research Analysts and Marketing Specialists in New Mexico
Nationally, about 900,000 people work as Market Research Analysts and Marketing Specialists in the United States. A bachelor's degree (about 4 years of college) is the standard entry requirement.
Considering a move? Compare New Mexico pay ($61,950) against the highest-paying state above, and weigh the difference against housing and everyday costs — a smaller paycheck in a cheaper state can stretch further.
Frequently asked questions
How much do Market Research Analysts and Marketing Specialists make in New Mexico?
The median Market Research Analysts and Marketing Specialists salary in New Mexico is $61,950 per year, or about $29.78 per hour, per official BLS state wage estimates. Salaries typically range from $41,600 at the entry level to $98,060 for the top 10% of earners.
How does New Mexico pay compare to the national average?
New Mexico pays Market Research Analysts and Marketing Specialists about 21% less than the national median of $78,760. New Mexico ranks 40th out of 51 states and territories reporting this occupation.
Is New Mexico a good state for Market Research Analysts and Marketing Specialists?
Pay runs below the national median here, at $61,950 a year. About 1,610 Market Research Analysts and Marketing Specialists are employed in New Mexico. A lower cost of living can offset the smaller paycheck, so compare take-home value, not just salary.
What are the highest-paying jobs in New Mexico?
The highest-paying occupations in New Mexico include Emergency Medicine Physician ($405,130), Anesthesiologist ($393,970), Surgeon, All Other ($363,940), based on median annual pay in official BLS state estimates.
← See the national Market Research Analysts and Marketing Specialists salary report
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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), Unknown vintage. Education requirements: O*NET (U.S. Department of Labor). State figures are official BLS state-level wage estimates. Where BLS suppresses a state percentile, it is scaled from the official national distribution. Individual pay varies by employer, metro area, and experience.