Massachusetts Median
$101,810
per year
Hourly Rate
$48.95
based on 2,080 hrs/yr
vs National
+29% vs US median
US median $78,760
State Rank
#1 of 51
39,710 employed here
How much do Market Research Analysts and Marketing Specialists make in Massachusetts?
Market Research Analysts and Marketing Specialists working in Massachusetts earn a median salary of $101,810 per year, or about $48.95 per hour. That is 29% above the national median of $78,760 for this occupation.
Within Massachusetts, entry-level pay starts around $58,090 while the top 10% make $166,970 or more. The middle 50% of earners fall between $77,220 and $133,460 a year.
Market Research Analysts and Marketing Specialists salary range in Massachusetts
| Pay level | Annual salary | Hourly rate | |
|---|
| 10th percentile (entry level) | $58,090 | $27.93 |
|
| 25th percentile (early career) | $77,220 | $37.13 |
|
| 50th percentile (median) | $101,810 | $48.95 |
|
| 75th percentile (experienced) | $133,460 | $64.16 |
|
| 90th percentile (top earners) | $166,970 | $80.27 |
|
How Massachusetts compares
Massachusetts ranks 1st out of 51 states and territories for Market Research Analysts and Marketing Specialists pay. The top 5 best-paying states:
Market Research Analysts and Marketing Specialists salary in other states
Delaware $101,270New York $98,580District of Columbia $98,090Washington $95,120California $94,700Colorado $93,050New Jersey $88,190Minnesota $87,510Rhode Island $86,240Oregon $79,150Illinois $79,120North Carolina $78,410Connecticut $77,740Virginia $76,980Maryland $76,370Georgia $75,850Florida $75,450Vermont $74,880Ohio $72,790Texas $72,520Maine $71,980Arizona $71,940Nevada $71,840Kansas $70,430Missouri $70,140Tennessee $69,790South Carolina $69,440Pennsylvania $68,760Montana $68,080Michigan $66,780Alaska $66,710Iowa $66,390Arkansas $65,430Wisconsin $64,800New Hampshire $64,570Indiana $63,700South Dakota $63,490Utah $62,630New Mexico $61,950Oklahoma $61,940North Dakota $61,580Kentucky $61,480Wyoming $60,990Idaho $60,970Nebraska $60,000Louisiana $59,690Alabama $59,530Hawaii $59,390Mississippi $56,640West Virginia $52,340
Working as Market Research Analysts and Marketing Specialists in Massachusetts
Nationally, about 900,000 people work as Market Research Analysts and Marketing Specialists in the United States. A bachelor's degree (about 4 years of college) is the standard entry requirement.
Considering a move? Compare Massachusetts pay ($101,810) against the highest-paying state above, and weigh the difference against housing and everyday costs — a smaller paycheck in a cheaper state can stretch further.
Frequently asked questions
How much do Market Research Analysts and Marketing Specialists make in Massachusetts?
The median Market Research Analysts and Marketing Specialists salary in Massachusetts is $101,810 per year, or about $48.95 per hour, per official BLS state wage estimates. Salaries typically range from $58,090 at the entry level to $166,970 for the top 10% of earners.
How does Massachusetts pay compare to the national average?
Massachusetts pays Market Research Analysts and Marketing Specialists about 29% more than the national median of $78,760. Massachusetts ranks 1st out of 51 states and territories reporting this occupation.
Is Massachusetts a good state for Market Research Analysts and Marketing Specialists?
Yes on pay — Massachusetts pays above the national median for this occupation, at $101,810 a year. About 39,710 Market Research Analysts and Marketing Specialists are employed in Massachusetts. Weigh that against local housing and living costs before moving.
What are the highest-paying jobs in Massachusetts?
The highest-paying occupations in Massachusetts include Radiologist ($426,560), Orthopedic Surgeon, Except Pediatric ($392,300), Surgeon, All Other ($387,150), based on median annual pay in official BLS state estimates.
← See the national Market Research Analysts and Marketing Specialists salary report
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Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), Unknown vintage. Education requirements: O*NET (U.S. Department of Labor). State figures are official BLS state-level wage estimates. Where BLS suppresses a state percentile, it is scaled from the official national distribution. Individual pay varies by employer, metro area, and experience.